Hey wheres the remote

Ouch.. my ears hurt... wheres that god damn remote when you need it... why the hell isnt it responding.. what!! the battries are dead!!! .. hey i just changed them last week... must be all the food getting jammed into the button panel... oh god damn it I'll just have to get up and hit the sound - button on the set. phew... finally.. relief. Imagine you are watching your favourite daily 'K' soap and are really concentrating hard as to what the really hot chick has to say... when the suspense builds up and suddenly the whole set erupts into "Washing powder Nirma... Washing powder Nirma"... that too without warning and you run for cover... you are still figuring out your next move, when Rahul Dravids screams at the top of his lungs "Rohit Brush Karo".... you think "what the hell do these take us for .. snakes.. its not like we listen to the TV by feeling the vibrations from the ground.... ".

Making an impact is one thing. But disturbing the peace and bliss of watching your daily soap is totally obsecene. These guys should atleast have the common sense that there is a level of sound that is normal and then there is the abnormal. Ads need to stand out, but not by being the loudest ones. Donno how effective this stratergy is, but I think it must really work well on thick skinned buffalos. Well how would you define thick skinned, I leave to a future date... a future blog...

Be kind to your ears..

cheers